NEMA was hired last year, through an RFP process, to manage all PR and social media for this iconic Maine road race. In the first year we increased exposure through earned media with coverage not only locally but in national media such as U.S. News & World Report and Runner’s World. This resulted in reaching more than 46 million in online readership. We also boosted this client’s social media presence with unique video content and consistent posts on all channels that achieved a 31% increase
in followers and more than 100K social engagements. We have now signed a long-term contract to continue promoting the TD Beach to
Beacon 10K.